Profile
Hamza is a Social Media Ads Manager specializing in Meta, TikTok, and Amazon PPC. He builds and scales campaigns that transform data and creativity into measurable business growth. Partnering with eCommerce brands and service-based businesses, he provides end-to-end campaign management—strategy development, creative direction, ad copywriting, execution, optimization, and performance reporting. His approach integrates analytical rigor with compelling creative storytelling to capture attention, convert audiences, and foster community growth. Every campaign is engineered for profitability while building lasting brand impact.
Experience
- Social Media Ads ManagerQBrix Solutions · March 2026 – Present
• Leads paid social and marketplace advertising across Meta, TikTok, and Amazon PPC for QBrix and partner brands. • End-to-end campaign management: strategy, creative direction, copy, launch, optimization, and reporting tied to revenue and ROAS. • Aligns creative and analytics to improve conversion, audience growth, and profitable scaling in eCommerce and service verticals.
- Social Media & Content ManagerIBLC · Lahore, Pakistan · July 2025 – Feb 2026
• Shaped the center's digital presence through strategic content and community engagement. • Developed and executed content across platforms that reflects the school's nurturing environment and specialized therapy programs. • Managed content calendars and storytelling initiatives that communicate IBLC's unique value.
- Facebook Manager & Creative DesignerBOFT · Lahore, Pakistan · Feb 2024 – July 2025
• Developed and executed Meta daily posting schedules that doubled lead generation. • Designed creatives while monitoring performance metrics to optimize strategy; strengthened the brand's online presence through consistent campaign success.
- Meta Ads ManagerHashClub · Lahore, Pakistan · Aug 2024 – Feb 2025
• Led Meta Ads campaigns that increased reach, engagement, and conversions for a fashion brand. • Created visually compelling content and managed posting schedules to grow the audience base. • Applied A/B testing and targeting refinement to maximize ROI.
- Shopify Store Creation & Social Media Ads AdvisorAdaptZone · USA · April 2024 – Nov 2024
• Scaled Facebook Ads campaigns globally for an ergonomic product line, achieving consistent sales growth. • Managed the Shopify storefront and aligned ads with the customer journey for higher conversions. • Applied data-driven insights to refine targeting, creatives, and budgets.
- Facebook Ads SpecialistJust Clean · West Yorkshire, UK · May 2022 – Dec 2023
• Ran Facebook Lead Ads that generated consistent inquiries for a UK-based cleaning service. • Improved cost efficiency by refining targeting and creative messaging; helped establish a reliable digital funnel for lead generation.
- Meta Ads & Facebook Marketing ManagerHappy Trails Pakistan · Lahore, Pakistan · Jan 2020 – Feb 2023
• Drove brand visibility and engagement in travel and tourism; improved cost efficiency through targeting and creative refinement. • Helped establish a reliable digital funnel for lead generation. • Applied social media strategies for a leading travel company, growing online presence and community engagement.
Education
- Bachelor of ScienceUniversity of the Punjab, Lahore · 2016–2020
- Facebook Ads SpecialistExtreme Commerce · 2021
- AI in Digital MarketingSimplilearn · 2023
Achievements
- Designs campaigns for profitability first—clear KPIs, structured tests, and disciplined budget pacing
- Combines creative storytelling with performance data to improve CTR, conversion, and community growth
- Trusted partner for eCommerce and service businesses from strategy through ongoing optimization

